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“Women Leaders in Digital Assets” Hosted by the Financial Women’s Assocation

September 28, 2021 @ 6:30 pm - 7:30 pm EDT

GBBC CEO Sandra Ro joins the Financial Women’s Association for a panel discussion on “Women Leaders in Digital Assets.”

FWA Members can get tickets for free. Non-FWA Members pay 10$.



Sandra Ro imageSandra Ro
CEO, Global Blockchain Business Council

Sandra is a proponent for ‘human-centric tech’. She left a career in derivatives, investment banking and currency markets to focus on emerging technologies for sustainability, access, and resiliency, particularly in financial systems. She is an early investor in, and an advocate of crypto and digital assets. Sandra currently serves as the CEO of the Global Blockchain Business Council (GBBC), a Swiss-based non-profit consisting over 270 institutional members, 130 ambassadors across 76 jurisdictions and disciplines, as well as an angel investor in emerging technologies, Board member, advisor, keynote speaker and cofounder of several start-ups, non-profits, and key blockchain industry networks.

Sandra is currently a Board director of Global Digital Finance (UK), NYS Senate appointee on the New York State Digital Currency Task Force, Fintech Advisory Council of Astana International Financial Center (AIFC Kazakhstan), Board Treasurer of BitGive Foundation, a member of EU Public Funds and New Green Economy Consortia, Chair of Open Impact Foundation (Switzerland), Advisory Board of Filecoin Foundation, Health Tech Chair of Yale Alumni Health Network (YAHN), a member of the World Economic Forum’s Digital Currency Governance Consortium (DCGC) and the US Department of State Speakers Bureau, Standards, International Securities Services Association (ISSA).

Whilst at CME Group, Sandra founded and led Digitization, developed the CME CF Bitcoin pricing indices, followed by the CME Bitcoin Futures and DLT solutions. Ro was a founding member of Enterprise Ethereum Alliance (EEA Board), Post Trade Distributed Ledger (PTDL) Group, Linux Foundation, Hyperledger, and GBBC Board. She holds six patents across derivatives, crypto and indices. Previously, she was a derivatives banker at Morgan Stanley and Deutsche Bank, based in London. She is a graduate of Yale University with a B.A. double major in (Military) History and Studies in the Environment, was a student of Computer Science at Columbia University’s School of Continuing Studies, and is an MBA recipient in Accounting and Finance from London Business School.


Kelly Mathieson imageKelly Mathieson
Chief Client Experience Officer at Digital Asset, and FWA Past President 2004-05

Kelly Mathieson is Chief Client Experience Officer at Digital Asset, the leading provider of smart contract and distributed ledger technology for business processes across financial services and a broad range of industries. She also serves on Digital Asset’s Executive Management team.

Prior to Digital Asset, Kelly spent 26 years at JP.Morgan and 3 years at Goldman Sachs working across Corporate & Investment Bank, Asset Management and Treasury & Securities Services businesses. She was most recently Head of JP.Morgan’s Global Collateral Management and Securities Clearing and played an instrumental role the Federal Reserve Bank of NY Repo Reforms in the wake of the 2008 global financial crisis.

Earlier in her career at J.P. Morgan, Kelly served as Head of Global Custody Product and Head of Online Brokerage Product Asset Management as well as other product management and marketing positions in securities lending, liquidity management, futures and options clearing, FX and commodities managed funds.

Kelly serves on the Greater NYC Board of the Susan J. Komen Foundation, on the CFTC Technology Advisory Committee and as an Oxford University Creative Destruction Lab Mentor. She has been honored to receive several industry acknowledgments, including Global Custodian’s 2018 Person of the Year and American Banker’s Most Powerful Women in Banking to Watch 2011 and 2012.

Joanna Zheng image

Joanna Zeng
Senior Account Manager, Coinbase

Joanna is a Senior Account Manager at Coinbase Institutional. She caught the “crypto bug” back in 2017 as an FX Sales “career hedge”. Since then she’s developed an unhealthy amount of interest in DeFi and is personally involved in a few opportunities – BD consulting for Chainlink and Board Member of CryptoNYC to name a few.

Prior to Coinbase, Joanna has 13 years of Institutional Sales experience on Wall Street – 4+ years as a Technology Banker, and last 8+ in FX Sales, advising Multinational Corporations. She has a track record of generating strong revenues without compromising client satisfaction, as well as closing complex sales that are highly technical.

In addition, she is passionate about Fintech and Entrepreneurship: Co-Founded an ed-tech start-up while she was in business school; Initiated cross-functional projects driving Treasury innovations/payment automations in a highly-regulated industry. As a board member of Crypto NYC, Joanna helped manage an early-stage Blockchain & Cryptocurrency developers’ community, promoting & investing in DeFi projects.



Kim Quinones imageKimberly L. Quinones
Executive Vice President and Chief Financial Officer, Hudson River Park Trust, and FWA Past President 2000-01

Kimberly joined the Hudson River Park Trust in July 2021. She previously was the Executive Director of the NYC Blockchain Center, a public/private partnership between the Global Blockchain Business Council and the NYC Economic Development Corporation, and a Director with GBBC. Her career spans the finance, government, and non-profit sectors. Kimberly spent three decades as a Public Finance banker and managing director in New York and Los Angeles, structuring infrastructure and general fund financings for large and frequent issuers of municipal bonds. She also served as CFO of a NYS state public authority (RIOC) and in the Office of the Mayor of NYC. In the non-profit sector, she has been an advocate for women in leadership roles as President of the Financial Women’s Association and a board member of California Women Lead. Kim served on the board of governors of the Municipal Forum of NY, the Vanderbilt YMCA, the California Volunteers Commission and the NYS Committee on Fiscal and Economic Priorities. She holds a degree in economics from Princeton.


September 28, 2021
6:30 pm - 7:30 pm EDT
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